How we make money

SGFloorFinder is free for homeowners. We earn money in the ways below, and we label each one where you see it.

A commission from our partner showroom

Monli is our affiliate partner, and we earn a commission when you buy there.

Every page that sends you to Monli states our commission.

Monli is our only partner showroom so far, so it is the showroom on our homepage, on our visit booking page, and for the visit and the free on-site measure on our quote page.

On Floors, Monli is shown first in the showroom list for a floor it sells, labelled "Partner · shown first".

On our list of showrooms and stores, Monli takes its turn in the daily shuffle like every other store.

Our price bands

Our price bands are set with Monli, our affiliate partner, and checked against published Singapore guides.

Monli is our affiliate partner, and we earn a commission when you buy there.

Contractors' paid plans

Contractors listed in our directory get a free profile, and it stays free.

Pro (S$200 / year) and Pro+ (S$300 / year) add a hosted homepage and a project gallery, and the firm's card is labelled Featured.

Featured marks a firm on a paid plan. It doesn't change the order of the list or buy a badge.

A commission from our trade partner

We also earn a commission when trade buyers buy from ANB Furnishing, our partner for trade materials.

Showrooms and stores

Stores don't pay to be on our list, and nobody can pay to move up it.

What money never buys

  • A badge. Every "Verified" line is checked against an official registry, and it goes when the registration lapses.
  • A higher place in a list we call random.
  • A word from Ben or Belle. Their lines are written from our data, and they never rate a firm or a store.

Partner terms for showrooms

Any showroom can become a partner on the same terms as Monli:

  • Visits booked through us are confirmed on the spot, at times the showroom sets.
  • We earn a commission on sales, within 90 days, to customers whose first contact with the showroom came through us and carried our reference code. A walk-in without a code is the showroom's own customer.
  • The same terms for every partner. Wherever we show a partner, we say it is our partner and that we earn a commission there.
  • On our list of showrooms and stores, a partner takes its turn in the daily shuffle. Being a partner never buys a badge.

Ask for the rate: notify@sgfloorfinder.com

Last updated 2 Oct 2026.